Mile Sponsors

Meet the sponsors hosting each stretch of the course, the Expo and the Finish Festival. See who you will meet, where, and when.

Race day, stop by stop

Follow the route from the start in San Diego to the Finish Festival in Playas de Tijuana. Select a sponsor to jump to its details.

  1. Start in San Diego

  2. U.S. miles

  3. Border crossing

  4. Tijuana miles

  5. Finish Festival

Showing 30 of 30 sponsors

Mile sponsors

Each one hosts a stretch of the course.

Grupo INOVI

Mile 2 sponsor

Tijuana-based real estate developer building modern homes and apartments since 2007.

Where
Mile 2, on the course
When
Race day, Oct 25
  • On the course

Grupo INOVI

Mile 2 sponsor

  • On the course

We're excited to welcome Grupo INOVI as the official Mile 2 Sponsor of the 2026 Binational Race!

Founded in Tijuana, Grupo INOVI has been transforming the local real estate landscape since 2007, designing and building modern homes and apartments that combine innovation, comfort, and quality.

With developments throughout Tijuana, their mission goes beyond building homes — it's about creating spaces where families can grow, communities can thrive, and people can build their futures.

Just like Binational Race brings communities together across borders, Grupo INOVI believes in building connections and creating opportunities for a stronger community.

On race day, look out for Grupo INOVI at Mile 2 as they support our runners on their journey from San Diego to Tijuana!

Where
Mile 2, on the course
When
Race day, Oct 25
Website
grupoinovi.com

The Massage Studio

Mile 3 sponsor, Tijuana side

Therapeutic and medical massage with locations in Tijuana, Eastlake/Chula Vista and Carmel Mountain.

Where
Tijuana side of the course
Also at
Expo booth, Oct 24, 10 AM to 4 PM
  • On the course
  • At the Expo

The Massage Studio

Mile 3 sponsor, Tijuana side

  • On the course
  • At the Expo

A truly binational brand, The Massage Studio serves our community on both sides of the border, with locations in Tijuana, Eastlake/Chula Vista, and Carmel Mountain in San Diego.

Their team specializes in personalized therapeutic and medical massage designed to relieve tension, reduce pain, support recovery, and keep runners’ bodies feeling their best.

Stop by their Expo booth, learn more about their services, and discover how they can support your recovery before and after the race.

Where
Tijuana side of the course
Also at
Expo booth, Oct 24, 10 AM to 4 PM

#BinationalRace #MassageStudio #MileSponsor #RunSanDiego #RunTijuana #RaceRecovery #CrossBorderCommunity

CAPTARGET

Mile 4 sponsor

Acquisition research and outreach for private equity firms, investors and companies, with 15+ years of experience.

Where
Mile 4, on the course
When
Race day, Oct 25
  • On the course

CAPTARGET

Mile 4 sponsor

  • On the course

We're excited to welcome CAPTARGET as the official Mile 4 Sponsor of the 2026 Binational Race!

With over 15 years of experience, CAPTARGET helps private equity firms, investors, and companies discover new acquisition opportunities and build meaningful business relationships.

Through strategic research, personalized email outreach, and direct calling, CAPTARGET connects businesses with the right people and opportunities to support their growth.

Just like Binational Race brings people together across borders, CAPTARGET believes in the power of connections, partnerships, and creating opportunities that go beyond boundaries.

On race day, look out for CAPTARGET at Mile 4 as they support thousands of runners on their journey from San Diego to Tijuana!

Where
Mile 4, on the course
When
Race day, Oct 25
Website
captarget.com

Gomez Trial Attorneys

Mile 5 sponsor, U.S. side

A binational, bicultural law firm representing people in accident, injury and workplace cases, in English and Spanish.

Where
U.S. side, right before the border crossing
When
Race day, Oct 25
  • On the course

Gomez Trial Attorneys

Mile 5 sponsor, U.S. side

  • On the course

We’re proud to have Gomez Trial Attorneys as an official Mile Sponsor of the 2026 Binational Race — a partnership built on being binational, bicultural, and best in class.

With offices in both the U.S. and Mexico, the firm is built to serve people whose lives and families span both sides of the border, understands the culture and identity of the San Diego–Tijuana region, and represents clients in both English and Spanish.

On race day, look for the Gomez Trial Attorneys Mile on your way to Mexico — cheering on thousands of runners as they cross the border toward the finish line.

Where
U.S. side, right before the border crossing
When
Race day, Oct 25

#BinationalRace #GomezTrialAttorneys #GetGomez #SanDiego #Tijuana

PEP+ STRYDE

Mile 6 sponsor, U.S. side. Back for a second year

Muscle and joint care cream with ICPPX® Peptide Technology: HEAT before activity, COOL after.

Where
The last U.S. mile before the border
Also at
Expo booth, Oct 24, 10 AM to 4 PM
  • On the course
  • At the Expo

PEP+ STRYDE

Mile 6 sponsor, U.S. side. Back for a second year

  • On the course
  • At the Expo

PEP+ STRYDE is back for year two! We’re excited to welcome them back as an official sponsor of the 2026 Binational Race — and this year, they’re taking over one of our U.S. miles.

Powered by ICPPX® Peptide Technology, PEP+ STRYDE goes beyond a simple topical to support the body’s natural recovery process at the source: HEAT before activity to prime muscles and joints for movement, and COOL after activity to support recovery. Both formulas are fast-absorbing and non-greasy, made for every stage of an active life.

On race morning, their team will be at their mile cheering you on as you approach one of the most exciting parts of the course — crossing the international border on foot.

Stop by their Expo booth to meet the team, learn more about the HEAT + COOL system, and discover products that can become part of your race day and recovery routine.

Where
The last U.S. mile before the border
Also at
Expo booth, Oct 24, 10 AM to 4 PM

#BinationalRace #PEPSTRYDE #RunTheBorder #SanDiego #Tijuana #RunningCommunity #RaceRecovery #RaceDay

Monte Cová + Leva

Mile 7 sponsors

Valle de Guadalupe wine country meets coffee, breakfast and good food, at Mile 7 and again at the Finish Festival.

Where
Mile 7, on the course
Also at
Finish Festival, serving their food
  • On the course
  • Finish Festival

Monte Cová + Leva

Mile 7 sponsors

  • On the course
  • Finish Festival

We're excited to welcome Monte Cová + Leva as official Mile 7 Sponsors of the 2026 Binational Race!

Located in the heart of Valle de Guadalupe, Monte Cová brings people together through wine, music, gastronomy, and unforgettable experiences. Alongside Leva, a local favorite for coffee, breakfast, and delicious food, they're bringing a little taste of Baja California's wine country to our binational running community.

On race day, look out for Monte Cová + Leva at Mile 7 as they cheer on thousands of runners making their way from San Diego to Tijuana!

And the celebration doesn't stop at the finish line! Monte Cová + Leva will also be joining us at the Finish Festival in Playas de Tijuana, serving their delicious food for runners and spectators to enjoy.

Where
Mile 7, on the course
Also at
Finish Festival, serving their food
Website
montecova.com

ABC Aluminum Solutions

Mile 8 sponsor

Tijuana-based aluminum manufacturer with 30+ years serving the automotive, construction, industrial and solar industries.

Where
Mile 8, on the course
When
Race day, Oct 25
  • On the course

ABC Aluminum Solutions

Mile 8 sponsor

  • On the course

We're excited to welcome ABC Aluminum Solutions as the official Mile 8 Sponsor of the 2026 Binational Race!

With over 30 years of experience, ABC Aluminum Solutions is a Tijuana-based manufacturer specializing in innovative aluminum solutions for the automotive, construction, industrial, and solar energy industries.

Operating from two manufacturing campuses in Tijuana, just miles from the U.S. border, ABC Aluminum represents the strength of our binational region through innovation, sustainability, and a commitment to excellence.

Just like Binational Race connects communities across borders, ABC Aluminum demonstrates how collaboration, determination, and innovation can build a stronger future on both sides of the border.

On race day, look out for ABC Aluminum Solutions at Mile 8 as they support thousands of runners making their way from San Diego to Tijuana!

Where
Mile 8, on the course
When
Race day, Oct 25
Website
abc-aluminum.com

Xolos de Caliente

Mile 9 sponsor and Xolo King & Queen of the Hill Challenge

Tijuana's pro soccer team presents the Xolo King & Queen of the Hill Challenge at Enchilada Hill, and brings the Xolo Shop to the Finish Festival.

Where
Mile 9, Enchilada Hill, Tijuana
Also at
Finish Festival, official Xolo Shop
When
Race day, Oct 25
  • On the course
  • Finish Festival

Xolos de Caliente

Mile 9 sponsor and Xolo King & Queen of the Hill Challenge

  • On the course
  • Finish Festival

We're excited to welcome Club Tijuana Xoloitzcuintles (Xolos) as the official Mile 9 Sponsor and presenter of the Xolo King & Queen of the Hill Challenge at the 2026 Binational Race!

As Tijuana's professional soccer team and a symbol of pride for our border community, Xolos represents passion, determination, and the power of sports to bring people together.

This year, they're bringing that same competitive spirit to one of the most iconic sections of our course — Enchilada Hill!

After eight miles of running, Half Marathon participants will face a challenging 1.1-mile climb with a 7% incline and more than 300 feet of elevation gain.

The challenge? Conquer the hill! The five fastest men and five fastest women to complete the climb will earn the title of Xolo King & Queen of the Hill!

Whether you're racing for the crown or simply pushing yourself to reach the top, get ready to unleash your inner Xolo and show what you're made of!

And the excitement continues at the finish line! Xolos will also bring their official Xolo Shop to the Finish Festival in Playas de Tijuana, where runners, spectators, and fans can shop for official team merchandise and take home a piece of Xolos pride!

Where
Mile 9, Enchilada Hill, Tijuana
Also at
Finish Festival, official Xolo Shop
When
Race day, Oct 25
Website
xolos.com.mx

It’s Maid

Mile 10 sponsor, Mexico side, and staff shirt sponsor

Soluciones profesionales de limpieza, sanitización y mantenimiento a ambos lados de la frontera.

Where
A mile on the Mexican side
Also at
Finish Festival booth
  • On the course
  • Finish Festival

It’s Maid

Mile 10 sponsor, Mexico side, and staff shirt sponsor

  • On the course
  • Finish Festival

Una marca binacional se suma a una carrera que también conecta dos países. Its Maid patrocina una de nuestras millas del lado mexicano, donde pondrán su toque especial para recibir, refrescar y motivar a los corredores en su camino hacia la meta.

Además, acompañan todo el Race Weekend como patrocinador de las playeras oficiales de nuestro staff.

Después de cruzar la meta, búscalos en el Festival de Meta en Playas de Tijuana, donde estarán promoviendo sus servicios y compartiendo más sobre todo lo que pueden hacer por tu hogar o negocio. Dos países. Una comunidad. Una alianza binacional.

Where
A mile on the Mexican side
Also at
Finish Festival booth

#BinationalRace #ItsMaid #SanDiegoTijuana #BinationalBusiness #RaceWeekend #RunTheBorder

Castillos del Mar

Mile 11 sponsor, Mexico side

Hospedaje, gastronomía y experiencias frente al Pacífico en Rosarito. Casa de Sunio Beach Club.

Where
A mile on the Mexican side, toward the finish in Playas de Tijuana
  • On the course

Castillos del Mar

Mile 11 sponsor, Mexico side

  • On the course

Ubicado frente al Océano Pacífico en Rosarito, Castillos del Mar es un lugar para desconectarte y disfrutar con hospedaje, gastronomía y experiencias junto al mar — y es casa de Sunio Beach Club.

Runners: si no tienen oportunidad de conocerlo durante el fin de semana de Binational Race, guárdenlo para su próxima escapada a Rosarito. Después de tantos kilómetros, una vista frente al mar no suena nada mal.

Where
A mile on the Mexican side, toward the finish in Playas de Tijuana

#BinationalRace #CastillosDelMar #Rosarito #BajaCalifornia #SanDiegoTijuana #RaceWeekend #RunTheBorder

El Faro Terraza

Mile 12 sponsor

A Playas de Tijuana terrace for seafood, drinks and coastal vibes, cheering runners through the final stretch.

Where
Mile 12, Playas de Tijuana
When
Race day, Oct 25
  • On the course

El Faro Terraza

Mile 12 sponsor

  • On the course

We're excited to welcome El Faro Terraza as the official Mile 12 Sponsor of the 2026 Binational Race!

Located in the heart of Playas de Tijuana, El Faro Terraza brings together delicious seafood, refreshing drinks, and the laid-back coastal atmosphere that makes our beach community so special.

As runners approach the final stretch of their 13.1-mile journey from San Diego to Tijuana, El Faro Terraza will be there at Mile 12, bringing local pride and encouragement to help them push toward the finish line!

We're proud to have a local business from Playas de Tijuana supporting an event that celebrates community, culture, and the unique spirit of our binational region.

Where
Mile 12, Playas de Tijuana
When
Race day, Oct 25
Instagram
@terraza.elfaro

Concept and experience sponsors

Hydration, the Expo, photos, results and the border crossing.

Delia Barraza Laboratorios

Momento Binacional sponsor

Análisis clínicos y estudios de imagen. Patrocina el cruce de la frontera al ritmo del mariachi.

Where
The border crossing
Also at
Finish Festival
  • On the course
  • Finish Festival

Delia Barraza Laboratorios

Momento Binacional sponsor

  • On the course
  • Finish Festival

Delia Barraza Laboratorios es el patrocinador oficial del Momento Binacional — el instante en que los corredores cruzan la frontera de Estados Unidos a México al ritmo del mariachi, uno de los momentos más emblemáticos de toda la carrera.

La marca cuenta con una amplia variedad de análisis clínicos, estudios de imagen y servicios enfocados en la prevención y el cuidado de la salud. Así como entrenamos para llegar preparados a la línea de salida, no olvidemos cuidar nuestra salud: realicen sus chequeos antes y después de la carrera.

También podrán encontrarlos el día de la carrera en el Festival de Meta en Playas de Tijuana, celebrando junto a todos nuestros finishers.

Where
The border crossing
Also at
Finish Festival

#BinationalRace #DeliaBarraza #MomentoBinacional #CaliBaja #Salud

STRIVE SODA

Official Expo hydration partner

San Diego-born hydration soda with clean ingredients and electrolytes. Grab one when you pick up your packet.

Where
Expo and packet pickup
When
Oct 24, 10 AM to 4 PM
  • At the Expo

STRIVE SODA

Official Expo hydration partner

  • At the Expo

San Diego-born STRIVE SODA is the first hydration soda — blending refreshing flavor, clean ingredients, and electrolytes for easy hydration.

STRIVE brings hydration to the Expo so runners can grab one while picking up their race packet and get a taste before race day. Two San Diego-born brands, coming together around movement and community. We Strive Together.

Where
Expo and packet pickup
When
Oct 24, 10 AM to 4 PM

#BinationalRace #StriveSoda #WeStriveTogether #HydrationPartner

CBX — Cross Border Xpress

Official race day U.S. hydration partner

The pedestrian bridge connecting San Diego with Tijuana International Airport. Powers all three U.S. hydration stations.

Where
All three U.S. hydration stations
When
Race day, Oct 25
  • On the course

CBX — Cross Border Xpress

Official race day U.S. hydration partner

  • On the course

CBX — the pedestrian bridge connecting San Diego directly with the Tijuana International Airport — knows a thing or two about connecting both sides of the border, which makes this partnership a natural fit.

On race day, CBX keeps runners moving by powering all three hydration stations along the U.S. portion of the course.

Where
All three U.S. hydration stations
When
Race day, Oct 25

#BinationalRace #CBX #CrossBorderXpress #HydrationPartner #RunAcrossBorders

Los Arcos + Lorenza

Serving the Univision Lounge

Together, Los Arcos and Lorenza serve the Univision Lounge, a dedicated gathering space for Race Weekend.

Univision Lounge

Lounge, served by Los Arcos & Lorenza

The Univision Lounge, served by Los Arcos & Lorenza, brings a dedicated gathering space to Race Weekend. Full creative concept and photos are on the way.

U.S. Bank

Expo DJ and race day cheer station

Party Boost with DJ Kimmy at the Expo, plus a Cheer Station on race morning.

Expo
Oct 24, DJ Kimmy from 12 to 2 PM
Race day
Cheer Station in front of their Las Americas branch
  • At the Expo
  • On the course

U.S. Bank

Expo DJ and race day cheer station

  • At the Expo
  • On the course

U.S. Bank sponsors PARTY BOOST — bringing DJ Kimmy to the Expo to get runners hyped for race day. Come pick up your bib, explore the Expo, and enjoy some music.

On race morning, keep an eye out for the U.S. Bank Cheer Station in front of their Las Americas branch, where the team cheers on runners as they begin their binational journey.

Expo
Oct 24, DJ Kimmy from 12 to 2 PM
Race day
Cheer Station in front of their Las Americas branch

#BinationalRace #RaceWeekend #LasAmericasPremiumOutlets #RunningCommunity

Combuservicios & Mobil

Official results certificate

Consulta tu tiempo oficial y descarga tu certificado al terminar la carrera.

When
After you finish

Combuservicios & Mobil

Official results certificate

Grupo Combuservicios y Mobil regresan este año como Patrocinadores Oficiales del Certificado de Resultados de Binational Race 2026. Gracias a su apoyo, cada corredor podrá consultar su tiempo oficial y descargar su certificado como recuerdo de este reto que une a San Diego y Tijuana a través del running.

Agradecemos a Grupo Combuservicios, empresa orgullosamente tijuanense, y a Mobil por seguir impulsando esta experiencia binacional. Al terminar la carrera, no olvides revisar tu resultado y descargar tu certificado oficial.

When
After you finish

#BinationalRace #GrupoCombuservicios #Mobil #ResultadosOficiales

Grupo Costeño

Victory Photo Zone

Strike a pose with your medal at the Victory Photo Zone.

Where
Finish Festival, Playas de Tijuana
  • Finish Festival

Grupo Costeño

Victory Photo Zone

  • Finish Festival

After crossing the border, conquering the course, and reaching the finish line in Playas de Tijuana, runners stop by the Victory Photo Zone — presented by Grupo Costeño — to capture that unforgettable “I did it!” moment.

Take your victory photo, show off that medal, and don’t forget to tag us when you share it.

Where
Finish Festival, Playas de Tijuana

#BinationalRace #VictoryPhotoZone #FinishLineFeels #RunAcrossBorders

KSDY Channel 50

Official photography sponsor

Free official race photos for every runner. Tag @ksdy50tv when you share yours.

You get
Free official race photos

KSDY Channel 50

Official photography sponsor

Thanks to KSDY Channel 50, every runner has access to official race photos for free — capturing every unforgettable moment from San Diego to Tijuana.

Your race. Your border crossing. Your finish line. Your memories.

You get
Free official race photos

#BinationalRace #KSDYChannel50 #RunAcrossBorders

At the Finish Festival

Playas de Tijuana, after you cross the line.

Coming soon

Pabellón Turístico: “Baja California es para ti”

En colaboración con la Secretaría de Turismo de Baja California, un espacio especial dentro del Festival de Meta para descubrir todo lo que Baja California tiene para ofrecer.

  • Muestras gastronómicas
  • Artesanías
  • Promoción de destinos
  • Actividades culturales
  • Información turística

Porque la experiencia no termina al cruzar la meta.

DN Express

Finish Festival partner

Emuná

Finish Festival partner

Zenza Cafe

Finish Festival partner

Pasillo Sano

Finish Festival partner

Vieko Chilaquiles

Finish Festival partner

Leva Restaurante

Finish Festival partner

Atelier Sucré

Finish Festival partner

Mi Chante

Finish Festival partner

Mariscos El Angel

Finish Festival partner

Want your brand on the course?

Mile sponsorships put your brand in front of thousands of runners crossing from San Diego into Tijuana.

Race Day Oct 25, 2026
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